A lot has been said about the use of the Internet and new
technologies in the classroom, but in the rush to modernise our
classrooms and update our teaching styles it's easy to overlook
video. It seems that video is suddenly out of fashion and not innovative
any more. BEN GOLDSTEIN disagrees, and here he shares with us some
tried and tested adaptable video activities which appeal to teenagers.
The idea that video is old-fashioned is still largely due to a
very conservative use of video in the classroom, especially with
teenage classes. If a class is yawning, grumbling, or playing up,
then it's very tempting to throw a video or DVD of Friends on which
they won't understand but will make them shut up. But it's important
that we do not fall into this trap.
Some of the following activities are often focused on particular
films, but these can be modified for others and they can be adapted
according to the level you're teaching. They all, however, have
a direct appeal to teenagers, and I have found them a good way to
motivate students. They can also make students see that video can
play an integral role in the classroom and not be just an extra.
One aspect which links all the activities is that students are
encouraged to read between the lines, to think, and to analyse what
they see, not just to answer comprehension questions on tedious
news bulletins.
We begin with advertising. As we all know, advertisements are an
excellent resource in the teenage classroom. Students are experts
in them and are exposed to hundreds a day. They will certainly know
a lot more about them than you do! But one of the snags is to how
to make the use of ads genuinely interactive in the classroom.
ADVERTISING
Aim
To enable students to analyse television advertisements and identify
the techniques that are used.
Procedure
Step 1: Ask students to discuss current ads which they particularly
like or dislike and why. Encourage them to explain the ad to the
rest of the class.
Step 2: Show the class an ad from a magazine which uses
a simple advertising technique, such as 'before and after', for
example-you could show the class the photo of a man with grey hair
and ask them what product is needed and how it will be shown in
the ad. Other good before-and-after ads include those for cleaning
products, medicines, hair gel, and so on.
Step 3: Ask students to explain the 'before and after' technique;
for instance, we see a rapid transformation and the sudden change
is always positive.
Step 4: Introduce other techniques with some sample products
or specific ads that adopt this technique (this can also be done
as a matching activity). Encourage the students to complete gaps
(sample answers given).
a Before and after: cleaning products
b Association of ideas: Marlboro (US cowboys)
c Expert/celebrity: Coca-Cola (Figo)
d Key words (slogans): Nokia - Connecting People
e Story line - Yellow Pages
f Science and technology: ads that include all kinds of technical
data that you can't understand
g The camera never lies: McDonald's (the hamburger you see in the
photo will be twice as big as the one you'll get in your hand)
h Testimonials ('the man in the street'): deodorant, cleaning products
Step 5: Show a series of ads which incorporate these techniques.
Ask students to identify which techniques have been used and if
they like/dislike the ad. The ads can be in any language.
Step 6: Give students various products or photos of products
and ask them which technique they would use to sell it (you could
use aspirin, takeaway pizza, trainers, and so on). Ask them to create
their own ads.
Other alternatives with TV ads
1 Guess the ad: Show the first part of an ad and freeze it before
the product is revealed. Students have to guess the product. (Yellow
Pages ads are often good for this.)
2 Political ads: find ads which do not sell a product but promote
an idea (anti-drinking and driving, water conservation, and the
like), and ask students what the message is, who the target audience
is, and to rate how successful / effective it is on a scale of 1
to 10.
Tip: Very often award-winning ads are shown in special programmes
on television. These are some of the best to use and are easier
to record and store. Keep a file of magazine / newspaper ads related
to similar products. You can ask students to write a comparison
of two perfume ads or two car ads, for example.
FILMS
Using whole feature films in class can be problematic from a number
of points of view: it can be boring, demotivating, or something
which can be done out of class. We know that using extracts from
films is a great way to engage teenagers, but how can we do this
in a way which will be both accessible, and which will motivate
them? And more importantly, how do we choose the sequences themselves?
One way to make the best use of original films is to link sequences
thematically. Here are some suggestions for finding scenes with
a common link: suspense, dating, openings, and humour.
SUSPENSE (ALL LEVELS)
For lower-level students it's good to show sequences which feature
suspense. Particularly good are chase sequences which are very visual
and do not depend on comprehension. Such high-action adventure scenes
are naturally very popular with teenagers. You can choose any kind
of suspense thriller, but here are two examples, and as we are using
them without sound, they do not need to be in the original English
version.
1 Sequences from Hitchcock's Vertigo
a Kim Novak throwing herself into the San Francisco Bay
b Kim Novak throwing herself off the church tower
You should show approximately five minutes before these climactic
moments.
Procedure
Step 1: Show the sequence without sound. Student A sits with
his back to the screen, while student B narrates what she sees on
the screen.
Step 2: After watching, all the students A-who didn't watch
the screen-are asked to piece together what they can remember. Students
B will corroborate or not. This is quite fun because obviously how
accurate their accounts are depends on the narrators in question.
Step 3: The whole class watches the sequence through without
sound. The teacher pauses to highlight key vocabulary, mistakes
that students had made in their descriptions, and so on.
2 Sequence from Seven
Show the chase sequence (about seven minutes), which is about halfway
through the film. Or you could choose any other chase sequence that
is full of action.
Procedure
Ask students to watch whole sequence and note down any aspects which
add to the suspense of the film. They have to imagine this from
both the director's and the audience's point of view (for example,
long corridors, shouting, close-ups, intense music). Some of this
vocabulary can be pre-taught. Get feedback from students and then
run through the sequence, pausing at key moments.
HUMOUR (HIGH LEVELS)
It's always good to introduce a bit of a laugh into the classroom.
In a similar way to the activity on advertising, this task encourages
teenagers to read between the lines and analyse why something is
funny. This is a great way to introduce different senses of humour
as well.
Procedure
Step 1: Ask students to discuss programmes or comedians they
consider funny/unfunny. Encourage them to think why they believe
this.
Step 2: Introduce different types of humour (this for older
students), such as satire, English, feminist, absurd, black humour.
Step 3: Show clips from different films which encapsulate
this type of humour.
Suggestions:
Four Weddings and a Funeral (English)
Thelma and Louise (feminist)
The Life of Brian (satire)
Trainspotting (black humour/sick)
Mr Bean (slapstick)
Ask students to rate how funny the sequences are on a scale of 1
to 10 and why they are funny/unfunny. This forces them to pay attention
to the purely visual aspect; it is often not important how much
they actually understand.
Consider these factors when discussing why a scene is funny or
not: element of surprise, play on words, misunderstanding, embarrassment,
facial expression. What type of humour is represented in this scene?
Even if you don't have access to these materials or you consider
that some might not work with your particular teenage class, I hope
these ideas will at least stimulate you to doing more experimental
things with video in the classroom. And with DVD now an integral
part of every teenager's life, the possibilities that will open
up are endless.
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